How can blockchain projects benefit from deploying their own DEX?
As the crypto industry relies on centralized exchanges, blockchain projects are exploring the benefits of DEX integration to regain control of their native tokens. Cryptocurrency exchanges have been instrumental in the adoption of blockchain technology, but the industry has become too dependent on them. Today, the crypto industry is still geared toward exchanges and traders rather than blockchain projects and developers. There is too much friction for developers building projects on the app layer. Getting listed on a major centralized exchange (CEX) is a six-figure expense, plus additional fees each month for a market maker to ensure liquidity. In 2018, a Business Insider investigation found that crypto exchanges charge between $50,000 and $1 million to list initial coin offerings (ICOs). Even after those expenses, exchanges are the ones who profit from all the trading fees, which drains value from crypto projects and makes it hard to attract liquidity in a sustainable way. Besides ex